Kasha, an East African E-commerce platform for women’s health, personal care, and beauty products is taking great steps to combat the spread of Coronavirus in Kenya and Rwanda where it operates.
Kasha’s platform is available online and offline to ensure the company serves women of all socio-economic backgrounds.
For Kasha, as a social enterprise, Purpose driven collaboration is key in this period to ensure they get essential products and information to the most at risk communities in the safest way possible.
They will provide basic hygiene kits that families need at this time. Customers can choose to donate an essential kit to a family they know is in need and Kasha will make the delivery on their behalf or customers can choose to donate to a low income family that Kasha has identified through the Kasha Agent network.
The essential kits include soaps, hand sanitizers, sanitary pads, face masks and other essential items.
Kasha will also extend this distribution outside Nairobi to Siaya County (Bondo) where it currently has a network of 98 agents that deliver Kasha orders to the last mile.
“At Kasha, we strongly believe we have a role to play in helping people around the country protect themselves from COVID-19. We are focused on ensuring that people in urban and rural areas get access to quality health and personal care products.” - Joanna Bichsel, Founder and CEO at Kasha.
Here are the Steps Kasha has taken to support the fight against COVID-19:
1. We are continuing to deliver orders across the country through our website at kasha.co.ke/ and through our USSD platform *308#, so that customers can stay safe at home and still get the essential products they need.
2. We are ensuring our fulfillment and delivery teams are wearing masks, gloves and are trained to protect themselves and our customers. Work stations and warehouse are also disinfected several times a day
3. In order to practice social distancing and take safety measures, Kasha accepts digital payments only. Payments can be made on delivery via mobile money with M-pesa or through card payments on the website.
4. Kasha has launched a nurse-supported community forum, www.kashacommunity.com, to provide information on contraceptives. During this time of social distancing and with the difficulty of accessing clinics, we want to ensure women have access to information so that they can continue to make informed decisions with regards to their sexual and reproductive health.
5. Kasha is supporting the welfare of its employees by asking employees to work from home and providing necessary support and information to adapt to the new ways of working.
6. Kasha is also giving away free sanitizers with every order purchased through its website and USSD platforms.
About Kasha.
Kasha Technologies Ltd is a company headquartered in Kenya with a purpose-driven business ensuring women of all socio-economic levels have access to the health and personal care products they need.
Kasha leverages a digital commerce platform so that customers can access genuine quality, affordable products for their health and get them delivered discreetly, in urban and rural areas.
Kasha has built a highly accessible ecommerce platform to support consumer demand driven access either online through www.kasha.co.ke or through a basic mobile phone by dialing *308#. Kasha employs Kasha Agents in low income rural communities, who deliver customer orders to the last mile and who serve as the face of Kasha in their communities. It also works with corporates and institutions such as schools, serving as a channel by which these organizations can distribute health-focused products direct-to-consumer, and leverage Kasha’s health information sessions to be delivered to low income students and vulnerable individuals. Kasha Global began in Rwanda in 2016 and now operates across Rwanda and Kenya.