Car & General has launched a dealer in Kitui. The dealer, Salaba Holdings, will be retailing the company’s Piaggio three wheelers and TVS motorcycles as well as offer service and parts in the Eastern region town.

Car & General is a leading distributor of tuk-tuks and bikes and was the pioneer of the two as taxis in Kenya over two decades ago. Last year, C&G launched its electric three wheelers in Nairobi and Mombasa in a in a bid to revolutionize transport by contributing to cleaner environment and lower operational costs.

E-mobility solutions cut down emissions thus alleviating challenges of climate change.

The company also launched the TVS HLX 125 bike with five gears.

Speaking at the launch, Jones Musau, the Regional Manager for C&G said, “C&G is committed to its mantra of making customers smile in every street, in every town with quality products and after-sales services. Our two and three wheelers play an integral role in transforming millions of lives by creating employment opportunities and providing reliable and efficient last mile connectivity for people and goods.”

The launch of the Kitui dealer resonates with Car & General’s philosophy of moving its products and services closer to its customers.

The Westerwelle Foundation in partnership with the German Federal Foreign Office has officially launched Westerwelle Startup Haus Mombasa (WSHM), its first innovation hub in Kenya offering incubation and acceleration programmes, co-working spaces, and networking events to empower entrepreneurs and small businesses in the coastal region.

This new Kenyan hub will join the international network of Westerwelle Startup Hubs, following successes in Tunis (Tunisia), Kigali (Rwanda), and Arusha (Tanzania).

WSHM provides Kenyan startups, SMEs, and youth with essential resources for building businesses, including mentorship programmes, networking opportunities, office spaces, investment readiness training, and access to the international Westerwelle Foundation network.

Additionally, the hub’s programmes will support special groups, such as women entrepreneurs, who have traditionally been disadvantaged.

“Mombasa’s growing talent pool and vibrant small business community hold immense potential for economic growth,” said Michael Mronz, Chairman of the Westerwelle Foundation.

Adding “Historically, resources and support organizations have been concentrated in Nairobi, leaving Mombasa underserved. By establishing this innovation hub, we aim to unlock the potential of local talent, empower entrepreneurs, and help to foster sustainable growth entrepreneurs in the region.”

The hub seeks to partner with the government, the local business community, startup investors, and other support organisations to address the unique challenges faced by entrepreneurs in the region, where resources and support have historically been concentrated in Nairobi.

The decision to base the hub in Mombasa highlights the region’s strategic position as a gateway to East Africa, its rich blue economy, and the hidden talent within its coastal communities.

WSHM is designed to be a catalyst for economic transformation, leveraging partnerships with different stakeholders to drive meaningful impact.

The innovation hub caters to a diverse range of entrepreneurs and businesses. Members can join as coworking participants, renting desks or private offices, or enrol in the incubation and acceleration programs.

WSHM offers a comprehensive package of support designed to address the specific needs of entrepreneurs in the coastal region.

“Unlike Nairobi’s startup ecosystem, which is better served, Mombasa’s offer a unique opportunity to deliver impactful solutions and uncover hidden talent,” explained Joshua Murima, Country Director of the Westerwelle Foundation in Kenya.

“This initiative is about more than just supporting startups; it’s about working with local entrepreneurs and stakeholders to strengthen the entire community and create a hub of innovation that drives lasting change.”

Mombasa Governor Abdulswamad Nassir welcomed the gesture saying his government is ready to support start ups and work together with partners to ensure that is achieved.

"This hub represents much more than a space—it is a beacon of collaboration. It symbolizes the incredible power of partnerships between governments, private sector stakeholders, non-profits, and international allies. Together, we have the opportunity to create a thriving ecosystem that will not only support our local entrepreneurs but will also position Mombasa as a key gateway for innovation across the African continent." said Nassir in a speech read by his Deputy Francis Thoya.

Adding "Mombasa is uniquely positioned to become a regional hub for entrepreneurship. With its strategic location, vibrant business community, and immense potential in the blue economy, we have all the ingredients needed for success. But unlocking this potential requires the full participation of all stakeholders—local businesses, national and international donors, support organizations, and, most importantly, our young people."

While WSH Mombasa is industry-agnostic, it is particularly keen to attract startups with tech-enabled businesses and sectors such as the blue economy, climate tech, and digital talent. The foundation’s first program at the hub, DigiTalents – Westerwelle Foundation, focuses on providing digital skills to young entrepreneurs, supported by the Friedrich Naumann Foundation.

This programme is currently supporting 30 young digital talents through technical training, professional coaching, and market connections.

Additional programmes tailored to key industries, including climate tech and blue economy, will be introduced throughout the year.

“Our work is grounded in partnerships,” added Murima. “We invite other organizations and investors to join us in supporting Kenyan entrepreneurship and ensuring the long-term sustainability of the hub.”

Westerwelle Startup Haus Mombasa is a Kenyan non-profit initiative, uniquely combining its identity as part of the international Westerwelle Foundation network with its commitment to the needs and opportunities of the coastal region.

This dual identity underscores its mission to bridge local talent with global opportunities.

By Joshua Murima- Kenya Country Director Westerwelle Foundation

In the pursuit of equitable growth, secondary hubs like Mombasa are often overlooked by investors focusing on primary cities. Yet, these regions possess immense potential for sustainable development and inclusivity. Redirecting investments to secondary hubs can create a balanced economic background that benefits all.

Incubator hubs are crucial in this transformation, providing startups with essential resources, mentorship, and infrastructure.

They nurture ecosystems that encourage collaboration and creativity, helping entrepreneurs steer early challenges and scale their businesses. Mombasa exemplifies this potential; despite its vibrant small business community and talent pool, it lacks the support structures found in Nairobi.

The launch of Westerwelle Startup Hub (WSH) Mombasa, however, is a step toward addressing this gap. According to Joshua Murima, Kenya Country Director at Westerwelle Foundation, "Mombasa’s entrepreneurial potential is immense, and with the right support structures like the Westerwelle Startup Hub, we can turn local challenges into opportunities that empower communities and drive sustainable growth."

High unemployment rates in Mombasa highlight the urgent need for entrepreneurship-driven solutions. According to the Kenya National Bureau of Statistics, unemployment in coastal counties like Mombasa hovers around 14.6%, significantly higher than the national average of 7.2%.

This challenge presents an opportunity for investors to access untapped talent with less competition compared to saturated primary markets like Nairobi. Mombasa is a goldmine for those seeking high-potential startups.

The Coastal city, which is located on the Western Indian Ocean (WIO) side offers significant financial advantages in sectors like fisheries and marine conservation. Startups focused on the blue economy can drive innovation while addressing regional needs such as sustainable resource management and job creation.

Additionally, the demand for purified water presents a lucrative opportunity, given Mombasa's warm climate and high population. Entrepreneurs can establish water purification businesses or distribution networks to meet this critical need

Renewable energy solutions are crucial as well, with opportunities for startups that provide solar energy or energy-efficient technologies. The tourism sector also offers unique business prospects; startups can create guest lodges or eco-friendly accommodations that cater to both local and international tourists, enhancing the visitor experience while promoting sustainability.

Furthermore, the logistics and transportation sector stands to benefit from Mombasa's strategic location as a port city. Startups that streamline supply chain solutions can capitalize on this advantage, ensuring efficient movement of goods.

Despite historical neglect from investors, the potential benefits of investing in secondary hubs far outweigh the risks. For instance, Nairobi's iHub has successfully catalyzed Kenya's startup ecosystem, positioning local entrepreneurs for global success. Tailored initiatives in Mombasa could replicate this success while addressing regional disparities.

Incubator hubs also bridge the gap between academia and industry, fostering research-driven innovation. Institutions can play a vital role by combining academic expertise with industry insights to improve local innovations and nurture collaboration among universities, research institutions, and businesses.

Such partnerships boost innovation and ensure solutions are grounded in real-world applications. By aligning academic research with entrepreneurial efforts, secondary incubator hubs will create a pipeline of talent that fuels sustainable growth across sectors.

Inclusivity is a cornerstone of incubator hubs' impact on equitable growth. By providing opportunities to diverse entrepreneurs, including women and marginalized communities, these secondary hubs will address systemic inequalities while expanding economic participation. Supporting diverse teams is both moral imperative that drives better innovation outcomes, which is a critical advantage for startups competing globally.

The success of secondary incubator hubs will rely on collective action from various stakeholders. The Government must create an enabling environment through supportive policies and infrastructure investments. Public-private partnerships can amplify impact by leveraging resources from both sectors while mitigating risks associated with early-stage ventures.

For Mombasa specifically, targeted interventions including grants for blue economy startups or incentives for tech-enabled businesses could accelerate ecosystem development while addressing region-specific challenges. As global economies become interconnected yet unequal, investing in secondary hubs like Mombasa is no longer an option. These hubs provide fertile ground for cultivating innovation ecosystems that drive equitable growth while addressing localized challenges.

By encouraging collaboration among stakeholders, supporting diverse entrepreneurs, and leveraging regional strengths like the blue economy, incubator hubs can transform Mombasa into an engine of sustainable development.

In essence, investing in secondary hubs like Mombasa not only addresses regional disparities; it’s about unlocking untapped potential that benefits everyone, from local communities to global investors. As we strive for a more equitable future, prioritizing investments in these emerging ecosystems should be at the top of every policymaker’s agenda. The time to act is now; building a more inclusive economy starts with empowering those who have been overlooked for too long.

Coast region rotary clubs have joined hands to host a mega event dubbed Sunshine Rally on February 8^th to fundraise money that will be used to initiate community projects aimed at benefiting the physically challenged people in the region.

The one-day event that will be held at Shree Swaminarayan School is targeting to bring together more 2,500 pupils across the region and engage them in various sporting and fun activities. 

The event activities and logistical issues have been sponsored by Mombasa Cement who are dedicated to ensure the Rally will have an impact for generations matching their slogans Building for Generations.

The event, which is anticipated to demand chauffeuring services, refreshments, gift packs, venue payments would have been a huge burden to the Coast Rotary Clubs thank you to the Platinum sponsor Mombasa Cement.

Speaking to one of the event organizer Rose Chege a decorated Rotarian from the Rotary Club of Mombasa Downtown said that the Sunshine Rally Coast edition preparations are on going well and that she is happy for the support that is flowing through from various corners.  

“So far we have so many rotarians, rotaractors and friends of rotary who are willing to be volunteers for different roles during the event, this shows how coastarians have embraced the event” noted Rose.

On the other hand, Mombasa Cement have promised to provide food items to twelve schools in the region courtesy of the Sunshine Rally as part of their sponsorship. That will include bags of maize, beans, sugar and gallons of edible oil among others. We urge the community to support the event by buying event merchandise like t-shirts, monetary support through PAYBILL 247247 ACC. RCMD15.

Mombasa press club chairman Omar Abdallah has challenged journalists to promote road safety campaigns by telling informative stories within their media platforms.

Abdallah who spoke during the official launch of Mombasa county road safety report 2023,on Tuesday, reiterated on Role of Media in Promoting Road Safety in the country.

He stressed on Effective communication about road safety, whether in the media, in safety campaign materials, or in community outreach efforts, saying it plays an important role in ensuring safety mobility of all road users.

His call comes in the wake of a sustained road safety campaign by government and private sector players from  Mombasa in collaboration with international partner's in the quest to  zero rate on road crashes.

"Media outlets serve as a bridge between the government and the public. By actively participating in such sensitization programs, journalists and media personnel can effectively communicate the importance of road safety to the masses,"said Abdalla.

While acknowledging the significant work done by journalist in ensuring safety on our roads, Abdallah said media can shape the agenda and influence change in public behavior especially on our roads.

"Through news articles, editorials, and public service announcements, media can influence public behavior and encourage adherence to traffic regulations. Understanding the Significance of Road Safety," Omar added.

Mombasa press club and a host of it's members have been among a pool of journalists trained on solution based reporting so as to sensitize the public on the importance of reducing road Carnage in the country.

"Road safety is not just a governmental responsibility but a collective societal duty.

Mombasa Press Club Chairman challenges journalists to take up role of sensitizing members of the club on road safety," he added.

He also called on partners and stakeholders to support the media through award for local journalists and grants for jour Alistair to tell stories.

In the report launched on Tuesday in Mombasa reported number of road traffic deaths increased by 36% in 2023, from 69 in 2022 to 94, while serious injuries rose by 17%, from 161 in 2022 to 188.

Vulnerable road users’ pedestrians, motorcyclists, and cyclists—made up 92% of the reported deaths in 2023, with pedestrians alone accounting for 56% of these deaths.

The findings also showed that deaths were frequently reported from crashes which occurred from 4 a.m. to 8 a.m. and 6 p.m. to midnight.

At the report launch event, Rebecca Bavinger of Bloomberg Philanthropies pointed out that it was great to see the work and progress in Mombasa to save lives from road crashes, however, more needs to be done to see a reduction in deaths and injuries.

 "We commend the county's proactive approach to road safety, notably through the establishment of the County Transport and Safety Committee. BP stands ready to offer further technical assistance, while BIGRS will continue to support the Mombasa County government in enhancing road safety for all users”.

The Mombasa City County Government, in partnership with the Bloomberg Philanthropies Initiative for Global Road Safety (BIGRS), has released the 2023 Mombasa Road Safety Report.

The report, which sourced data from police crash reports, provides insights into the scope and trends of traffic crashes, injuries and deaths in Mombasa County.

Findings from the report shows that the reported number of road traffic deaths increased by 36% in 2023, from 69 in 2022 to 94, while serious injuries rose by 17%, from 161 in 2022 to 188.

Vulnerable road users’ pedestrians, motorcyclists, and cyclists—made up 92% of the reported deaths in 2023, with pedestrians alone accounting for 56% of these deaths.

The findings also showed that deaths were frequently reported from crashes which occurred from 4 a.m. to 8 a.m. and 6 p.m. to midnight.

At the report launch event, Rebecca Bavinger of Bloomberg Philanthropies pointed out that it was great to see the work and progress in Mombasa to save lives from road crashes, however, more needs to be done to see a reduction in deaths and injuries.

 "We commend the county's proactive approach to road safety, notably through the establishment of the County Transport and Safety Committee. BP stands ready to offer further technical assistance, while BIGRS will continue to support the Mombasa County government in enhancing road safety for all users”.

 On his part Mombasa Governor Abdullswamad Sheriff Nassir reaffirmed his administration’s commitment to addressing road safety challenges.

 "As a county, we are deeply committed to safeguarding the lives of all road users by prioritizing data-driven policies and interventions. We are grateful to the Bloomberg Philanthropies Initiative for Global Road Safety and all our partners for their unwavering support in addressing this critical public health issue." Said Nassir

The Governor further stated that the initiative had provided crucial support to the County Government of Mombasa, particularly to the Department of Transport and Infrastructure.

 He highlighted that, through the partnership, they had been able to focus on critical areas such as communication, advocacy, and policy development, as well as road crash data collection and surveillance.

As part of BIGRS, the Kenya Police Coast Region and the Mombasa Inspectorate have received capacity training with the Global Road Safety Partnership (GRSP) and equally y received radar speed gun devices, which has continued to strengthen enforcement efforts and collaboration to improve road safety in Mombasa.

The report identified the top five high-risk points in Mombasa County, these are: Hass Filling Station along Mombasa Road, Postal Corporation along Likoni-Ukunda Road, Loreto Convent Primary School along Nyerere Avenue, Palm City along Malindi Road, and AIPCA, Makande Cathedral along Mombasa Road.

These locations have been flagged as critical areas requiring targeted safety interventions. Similarly, the top five high-risk corridors include Mombasa–Nairobi Road, Mombasa–Malindi Road, Port Reitz–Airport Road, Likoni–Ukunda Road, and Makupa Causeway.

These corridors have consistently recorded high numbers of crashes and fatalities, underscoring the need for comprehensive road safety measures along these routes.

 Mombasa Transport Executive Daniel Manyala, emphasized the government's role in enhancing road safety measures.

He stated that the devastating impact of road traffic crashes on communities could not be ignored and stressed the need for strengthened efforts to address the issue.

"This report underscores the critical need for strengthened enforcement, public awareness campaigns, and targeted engineering interventions to address the most dangerous corridors and intersections. Together, we can reverse these alarming trends." Said Manyala.

Dr. Raphael Awuah, Vital Strategies Regional Technical Advisor for Africa on Road Injury Surveillance, presented key findings at the launch event.

He noted “Understanding who is dying on roads, and where and why crashes are happening is key to developing interventions to save lives. The increase in deaths and injuries reflected in this new report indicates that urgent action is needed to prevent these devastating crashes. With this data, leaders can continue to shape actions that will make Mombasa’s roads safer—especially for groups like pedestrians, who make up more than half of those killed on Mombasa’s streets in 2023.”

 The findings in the report will go a long way in informing police enforcement, behavior change communication, and engineering interventions aimed at reducing road traffic deaths and injuries in Mombasa.